Inside The Tech Stack: Tech Marketing Team’s New Podcast Helping IT and MSP Businesses Thrive in the Digital Era
Denver, United States - November 2, 2025 / Tech Marketing Team /
Tech Marketing Team, a premier digital marketing agency specializing in helping Managed Service Providers (MSPs) and IT businesses grow, has officially launched The Tech Stack, a podcast dedicated to providing actionable insights and conversations around MSP marketing, digital transformation, and business growth strategies.
“We launched The Tech Stack to bridge the gap between marketing innovation and real-world MSP growth,” said Denny Basham, Founder and Host of The Tech Stack and CEO of Tech Marketing Team. “Our mission is to deliver authentic conversations with industry leaders that help MSPs make smarter marketing decisions, strengthen client relationships, and grow their business with confidence.”
The Tech Stack podcast focuses on the real challenges MSPs face in digital marketing and offers proven methods to solve them. Each episode explores essential topics such as SEO, content marketing, website optimization, social media engagement, and lead generation — all tailored specifically for IT service providers. Through practical examples and guest insights, the podcast equips MSPs with strategies they can immediately apply to strengthen their online presence and attract high-value clients.
A major theme of The Tech Stack is understanding your audience. Listeners learn how to identify customer pain points, create relevant messaging, and use data-driven insights to improve marketing ROI. The show also emphasizes the importance of thought leadership — guiding MSPs on how to build authority in their niche, generate trust, and differentiate themselves from competitors through consistent, valuable content.
In a recent episode of The Tech Stack, host Denny Basham spoke with Jeff Farr, CEO of cybersecurity firm SarraBrynn, about how MSPs can strengthen client trust through smarter security partnerships. The discussion explored how aligning with compliance frameworks such as CMMC, FedRAMP, and SOC 2 helps MSPs deliver enterprise-grade protection, enhance credibility, and win more business in a security-conscious market. The episode highlights how combining marketing expertise with cybersecurity awareness empowers MSPs to position themselves as trusted, full-stack technology partners.
The podcast’s expert guests include seasoned marketers, successful MSP owners, and IT industry thought leaders who share actionable lessons learned from years in the field. Each conversation delivers practical takeaways, helping businesses not only stay competitive but also future-proof their marketing strategies in a rapidly evolving digital environment.
“Our goal is to make marketing less confusing and more impactful for IT companies,” added Basham. “Every episode gives listeners real tools — not just theory — to help them reach more clients, increase retention, and grow profitably.”
The Tech Stack also highlights how data-driven decision-making fuels smarter marketing. From campaign analytics to customer engagement metrics, the podcast demonstrates how MSPs can track, measure, and refine strategies to continually improve results.
As part of Tech Marketing Team’s commitment to education and community support, the show aligns with their 13+ years of helping technology-driven companies thrive through SEO, paid advertising, reputation management, and web design.
The Tech Stack podcast serves as both an educational resource and an inspiration hub for IT professionals looking to elevate their marketing strategy and business performance.
Listen & Connect
The Tech Stack podcast is available on YouTube at:
https://www.youtube.com/@TechMktgTeam/podcasts
About Tech Marketing Team
Tech Marketing Team is a full-service digital agency helping Managed Service Providers (MSPs) and IT businesses achieve measurable growth. With over 13 years of industry experience, TMT delivers results through SEO, paid media, web design, social media management, and reputation marketing. The company’s mission is to help technology businesses build trust, increase visibility, and achieve sustainable success in the competitive digital landscape.
For more information, visit: https://techmarketingteam.com
Address: Denver, CO 80206
Phone: +1 303-586-7192
LinkedIn: https://www.linkedin.com/company/tmt-tech-marketing-team
YouTube: https://www.youtube.com/@TechMktgTeam/podcasts
Twitter/X: https://x.com/TechMktgTeam
Contact Information:
Tech Marketing Team
700 N. Colorado Blvd. #625
Denver, Colorado 80206
United States
Denny Basham
+1 303-586-7192
https://techmarketingteam.com